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Dec 03, 2022, 04.00 PM

Boohoo enters Indian market in partnership with Myntra

Reports said that Boohoo, Dorothy Perkins (DP) and Nasty Gal will offer over 1500 on-trend and fresh styles across categories like dresses, tops, bottoms, and footwear, as a part of the much anticipated launch.

The association will witness Boohoo and Nasty Gal cater to fashion-forward Indian consumers for the first time, the reports said.

Boohoo Group, has marked its foray into the Indian market with Myntra, according to reports.

Reports said that Boohoo, Dorothy Perkins (DP) and Nasty Gal will offer over 1500 on-trend and fresh styles across categories like dresses, tops, bottoms, and footwear, as a part of the much anticipated launch.

The association will witness Boohoo and Nasty Gal cater to fashion-forward Indian consumers for the first time, the reports said.

The collection from the Boohoo Group will consist of looks inspired by global trends like funky animal prints, classy florals, subtle shimmer, and dramatic glitter, across segments like dresses, tops, bottoms, and sweatshirts, among others.

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