CURIA, one of the leading cancer research and information apps, has joined hands with former Indian cricket star Yuvraj Singh. 

As a cancer survivor, icon, and influencer, Yuvraj Singh’s association as the Brand Ambassador is expected to strengthen CURIA’s presence across India. 

Cancer is the biggest cause of fatalities in India as well as in almost all major countries of the world. The disease is not only life-threatening but also misinformation, and a lack of access to quality care in most parts of the country is a matter of enormous concern.

Without authentic information and guidance, precious time is wasted, and the patients are denied timely and effective care. They thus incur additional costs on below-par treatment, and it is common to see this lack of timely care leading to a preventable fatality. 

This is where CURIA has rapidly emerged as a game-changing one-stop platform for all cancer-related information and guidance in India. 

It is a mobile application developed by OncoCoin AG, a Swiss-based wholly owned subsidiary of Innoplexus AG. OncoCoin structures trillions of datapoints from published and unpublished data using its patented AI and blockchain technologies. The information is tailored by parameters such as demographics, cancer type, stage, and possible mutations, to generate the most relevant insights for quick decision-making.

Yuvraj Singh, the former star all-rounder for the Indian cricket team, said, “It is a matter of great delight for me to join hands with CURIA, the app that empowers cancer patients by offering them quick, and correct information for their treatment, and is also boosting cancer research initiatives."

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