The objective of the campaign is to engage with key stakeholders, join hands with district authorities, and run a comprehensive public education program that addresses awareness gaps in understanding the benefits of vaccination.

The programme will use effective monitoring and impact assessment tools to measure progress and a multi-pronged communication approach will be adopted, blending traditional and new age mediums. 

Healthcare Federation of India-NATHEALTH and Centre for Knowledge & Development, (CKD) an organization incubated by IPE Global, today announced the launch of a public education campaign, “Win with Vaccines” to build COVID-19 vaccine confidence in five low coverage districts across Assam and Haryana.

While India has reached a significant milestone by administering a total of 200 million vaccines, only 9.79 crore citizens have been administered the booster dose till 4th August 2022. Overall, vaccination numbers have dropped in certain pockets of the country, a gap that NATHEALTH in collaboration with Centre for knowledge and Development, Wipro GE Healthcare, Charnock Hospital and Fresenius Medical Care aim to address with this campaign. 

The objective of the campaign is to engage with key stakeholders, join hands with district authorities, and run a comprehensive public education program that addresses awareness gaps in understanding the benefits of vaccination.

The programme will use effective monitoring and impact assessment tools to measure progress and a multi-pronged communication approach will be adopted, blending traditional and new age mediums.